Alain de Benoist is the leading thinker of the European ‘New Right’ movement, a school of political thought founded in France in 1968 with the establishment of GRECE (Research and Study Group for European Civilisation). To this day he remains its primary representative, even while rejecting the label ‘New Right’ for himself. An ethnopluralist defender of cultural uniqueness and integrity, he has argued for the right of Europeans to retain their identity in the face of multiculturalism, and he has opposed immigration, while still preferring the preservation of native cultures over the forced assimilation of immigrant groups.